The city is also the headquarters of Yildiz Holding, one of the largest and major companies in the food and distribution sector with its Ülker brand and an annual turnover of 6 billion US dollars. Its passion for soccer is embodied by Besiktas, Fenerbahçe and Galatasaray. And this expression ended up being the misinterpreted name for Constantinople.In 2010 it was the European Capital of Culture.
According to an anecdote, its current name derives from a curious circumstance: when the Turks heading off to conquer Anatolia asked the Greeks where "the city" was, they received an answer they could not comprehend: "Is tin polis", meaning "that is the city". In 1930 the name Istanbul became official. Following historical events and contrasted dominions, in 330 it was renamed "Nova Roma" ("New Rome") by Constantine the Great and then Constantinople. Ancient Greek city founded by the colonists of Megara in 667 B.C., it was called Byzantion in honor of their king Byzantas. Former capital of three empires (Roman, Byzantine and Ottoman), it maintains its reputation of crossroads of different cultures. A vivacious and cosmopolitan city where history has entwined different cultures. Heterogeneous, frenetic, alive, contemporary and antique at the same time, Istanbul is a magical city a city that never sleeps where the streets are crowded day and night.
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